Navigating the Moral Landscape of AI Image Generation and Traditional Art
Tue January 23, 2024

Navigating the Moral Landscape of AI Image Generation and Traditional Art

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This post was written and edited by Ben Gillbanks. Ben is a Web Developer with over 20 years experience of building things online.

Artificial Intelligence (AI) has revolutionized creativity, particularly in image generation. AI-generated art, with its stunning realism, has captivated artists and enthusiasts, offering new possibilities in creative expression.

What are the moral and ethical considerations surrounding AI-generated art?

Moral and ethical considerations include ownership attribution, cultural appropriation, impact on traditional artists, bias, and fair representation. Ethical guidelines are essential to address these concerns and promote responsible AI art practices.

Artificial Intelligence (AI) has taken the world by storm, revolutionizing various industries, including the creative field. One area where AI has made significant strides is in image generation. With its ability to produce realistic and highly detailed images, AI-generated art has captured the attention of artists, designers, and enthusiasts alike.

The Allure of AI-Generated Art

The allure of AI-generated art lies in its remarkable capabilities. Through complex algorithms, AI can create images that are virtually indistinguishable from those made by human hands. This advancement in technology has opened up new possibilities for creative projects, as it allows artists to quickly generate visual concepts and explore different artistic styles with ease.

The convenience and efficiency of using AI for creative endeavors cannot be overstated. Artists can now save valuable time and effort by relying on AI tools to generate initial drafts or explore new ideas. This not only speeds up the creative process but also provides a fresh perspective that can inspire further artistic exploration.

Moral and Ethical Considerations

1. Ownership and Attribution

However, with this newfound convenience comes a set of moral and ethical considerations. One such concern revolves around ownership and proper attribution of AI-generated art. Who should claim authorship when an artwork is created using AI? Should credit be given to the person who wrote the image prompt, the programmer who wrote the algorithm, or the artists whose art was used to train the AI model. These questions raise complex issues that impact artists in particular.

2. Cultural Appropriation

Another ethical consideration regarding AI-generated art is the potential for cultural appropriation. As AI algorithms learn from vast amounts of data, there is a risk that they may inadvertently incorporate elements from diverse cultures without proper understanding or respect. Creators and developers must take responsibility for ensuring that their AI systems do not perpetuate harmful stereotypes or disrespect cultural traditions.

3. Impact on Traditional Artists

The rise of AI-generated art also raises concerns about the rights of traditional artists. AI tools are trained on human generated content which in turns means that artworks created by AI are based on the work of traditional artists. So what rights do the original artists have over the work they have created?

It seems there’s none. So far all of the tools have been trained on content they have found online. This means that the original artists have no control over how their work is used or distributed.

In addition many artists have expressed concerns about the impact of AI on their livelihoods. We are already seeing book covers and album covers being created by AI. Marvels Secret Invasion series on Disney+ even used AI art to create the title sequence.

Not only will this impact traditional artists livlihood but there are also companies directly profiting from work they were not involved in creating.

4. Bias and Fair Representation

One of the most critical ethical issues surrounding AI-generated art is the presence of bias in AI algorithms. These biases can stem from the training data used to teach the AI system, leading to issues related to fair representation. If AI-generated art perpetuates biased perspectives or fails to accurately represent diverse communities, it can reinforce harmful stereotypes and further marginalize underrepresented groups.

A lot of the art used to train the systems was by western artists and the generated art reflects this. If you want to generate art with varied skin tones then you have to ask for it specifically. In addition there are a lot of models (mostly celebrities) that were used frequently, and so there’s a lot of generated art that has similar faces to famous people.

The Enduring Value of Traditional Art

While AI-generated art offers undeniable advantages, it is essential to recognize and celebrate the enduring value of traditional art created by human hands. Traditional art carries with it a depth of emotion, intentionality, and personal touch that cannot be replicated by AI algorithms. It reflects the unique perspective, skill, and cultural heritage of the artist, creating a connection between the creator and the audience that goes beyond what technology can achieve.

The Intersection of AI and Traditional Art

It’s not all negative, rather than viewing AI as a threat to traditional art, there might be an opportunity for collaboration and mutual enhancement between these two creative realms. Some artists are embracing AI tools as a means to augment their creativity, using them as assistants or tools for inspiration. By combining the strengths of human intuition and creativity with the computational power of AI, new artistic possibilities emerge.

Striking a Balance: Ethical AI Art Practices

To navigate the moral landscape surrounding AI image generation and traditional art, it is crucial to establish ethical guidelines and best practices. Artists and developers should prioritize transparency in their processes, clearly stating the involvement of AI in the creation of artwork. They should also make it clear how the training data is sourced and that the artists used to train the models have given their permission. Additionally, efforts must be made to address biases in training data and ensure that AI-generated art promotes fair representation and cultural sensitivity.


AI image generation offers immense potential for artistic expression, but it also brings forth a range of moral and ethical challenges. By acknowledging both the capabilities and the ethical considerations, we can embrace AI’s creative potential while fostering a respectful coexistence with traditional art. It is through thoughtful exploration and a balanced approach that we can navigate this ever-evolving intersection of AI and creativity.